Magento + Trustpilot - Automatic Feedback Service (AFS) Setup 

Magento + Trustpilot AFS integration emails review invitations to your customers automatically after they make a purchase or experience a service. When a customer purchases something from your business, you send them an order confirmation via email. You can read more about AFS here.

If you’d like to use AFS with your Magento store, you’ll need to add your Trustpilot AFS address as a BCC in your emails. Here’s how to do it: 

1. Log in to your Magento account.

2. From the top menu, choose System > Configuration.

3. In the left-hand menu, choose Sales Emails > Shipment.

4. In the field Send Shipment Email Copy to:, paste your unique Trustpilot e­mail address.

5. Verify that Send Shipment Email Copy Method is set to BCC.

6. Save configuration.

Next, you’ll need to add a structured data snippet to your confirmation emails.

7. Go to System > Transactional Emails.

8. Click on the customer order confirmation template you would like to modify.

9. Add the structured data snippet (as seen below) to this template and choose Save Template

We recommend adding this right above your </body> tag.

<script type="application/json+trustpilot"> { "recipientEmail": "{{var order.getCustomerEmail()}}", "recipientName": "{{var order.getCustomerName()}}", "referenceId": "{{var order.increment_id}}"

"products": [ { "name": "$_product­>getName() ", "sku": "$_product­>getSku()",

"productUrl": "$product­>getProductUrl()" } ] } </script>

If you’d like more information on how to use a structured data snippet with AFS, check out this article

Was this post helpful?


Sort by
Please sign in to leave a comment.