​Trustpilot's Shopware plugin - download, install and configure it

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Trustpilot’s Shopware plugin allows you to automate your review collection for service and product reviews. You can also add multiple TrustBox widgets using the plugin and invite past customers to write reviews.

In this article, you'll learn how to connect Trustpilot to Shopware. This integration is for companies who use the Shopware eCommerce platform. Use a different platform? Check out our other integrations. Keep in mind that if you use other automatic invitation methods you'll have to disable them to avoid sending duplicate invitations to your customers. 

The Shopware plugin supports Shopware versions: 5.0 and higher.

This integration isn't compatible with Internet Explorer.

Benefits of the Shopware plugins

  • Automate your review requests — a new order automatically triggers an invitation email to your customer.
  • Send review invitations to your past customers.
  • Add multiple TrustBox widgets to your webshop.

Connect with the Shopware plugin

To connect Trustpilot with Shopware:

  1. Go to Trustpilot Business > Integrations > Ecommerce > Shopware and click on the Download button.
  2. Log in to your Shopware backend page and click on Configuration > Plugin manager.
  3. Click Installed > Upload plugin and upload the Trustpilot plugin.
  4. Once the uploading is finished, you will see the Trustpilot plugin in the Uninstalled plugins list. Click on the Install icon > Activate.
  5. You will be prompted to clean your cache. Agree and wait until the cleaning is finished.
  6. In the top menu of your Shopware backend click Marketing > Trustpilot Reviews.
  7. If prompted, log in with your Trustpilot Business credentials.
  8. Review the legal terms, click the I understand and accept check box, then click the Confirm button.
  9. Done! You've installed the plugin successfully.


Once you've installed the plugin, you can:

  • Change your invitation settings and choose your service invitation trigger.
  • Enable Product Reviews
  • Invite past customers to write reviews.
  • Add multiple TrustBox widgets.

Configure the invitation trigger

  1. On the Invitations tab, configure what triggers invitations to be sent to your customers.


  1. Select your Invitation trigger from the drop-down menu:
    • Choose Order confirmed if you’d like to invite your customers when your Shopware order state is Open or In process.
    • Choose Order completed if you’d like to invite customers when your Shopware order state is Completed, Ready for delivery or Completely delivered.
  2. Click the Save changes button.

Update your invitation settings

You can update your invitation settings on the Invitations tab. Customize your:

  • Sender Name: the information that appears in your customer's email inbox when they receive your review request. Currently, the Sender Email is by default the noreply.invitations Trustpilot email address.
  • Reply-to Email: the email address you want your customers to use if they respond to your email.
  • Trustpilot website: the Trustpilot landing page where your customers will write their review, for example, www.trustpilot.com or de.trustpilot.com.
  • Send Delay: Set the number of days you'd like to wait before your invitation email is sent to your customer. The maximum delay is 90 days.

If you are using the Shopware multi-store functionality and have your shop translated into multiple languages, you can select the language of the email template for each of your shops.


Note: If you are using a third-party plugin to translate your shop into multiple languages, you might not be able to set up different language templates.

Include product review invitations

The Shopware plugin also allows you to send product review invitations if you are making use of Trustpilot's product reviews feature. You can automate product review invitations with the Shopware plugin. Simply go to General and enable the toggle button.


If you're using Google Shopping and want your product reviews included in your product feed, you can set up SKU, GTIN and MPN fields from the drop-down menus in the Product Reviews tab. Once you're done, click on Save changes.


You can also scan your products’ SKUs by clicking on Check that all your products have SKUs. Trustpilot will then scan all your products and check for missing SKUs. If any SKU data is missing you can then easily go back to your Shopware Admin products section and update the missing SKU information.

Invite past customers to write reviews

The Shopware plugin allows you to send review invitations to customers from the past 7 days up to 6 months ago.

  1. In Past Orders, select the time interval you want and click the Sync up orders button.
  2. If any orders didn't sync properly, click the Re-sync button to try to send the invitations again.

Add a TrustBox using the Shopware plugin

You can add multiple TrustBox widgets to your web pages using the Shopware plugin.

  1. In Shopware backend > Trustpilot plugin, on the TrustBox tab, select the Try it out button. A new window will open where you'll see a list of the available TrustBoxes and the preview of your shop.
  2. Drag and drop a TrustBox onto the preview of your website. You can choose to place TrustBoxes on your landing page, category page, or product page.
    • To place your TrustBox on another page, click on Add a new page and simply enter the specific web address.
  3. To configure your TrustBox, hover over it and click Customize. Customize the position, color theme, width, height, language and the vertical/horizontal offset of the TrustBox.
  4. To publish the TrustBox on your site, click the Publish changes button.
Note: We currently don't have a sandbox environment available for testing purposes.
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