Add a business location
Trustpilot location reviews help you collect, manage, and display reviews for all your business’s individual locations.
To collect location reviews, you must first create the individual locations in Trustpilot Business.
It’s possible to add new locations at any time. You can add them one at a time or in bulk.
Add multiple locations
The easiest way to add multiple locations is to import them in a CSV file.
Click Import locations. If you’ve already set up a location before, this button is called Import Multiple Locations.
Upload a CSV file with these location-specific fields in the following order:
- Location name
- ID (this will be used when inviting customers to review the specific location)
- Street address
- Street address 2
- ZIP code
- Country code
- Phone number
Learn how to create this file here.
The correct COUNTRY CODE for the United Kingdom is GB.
Upload your CSV file, then review the information to make sure that your locations are uploaded correctly. If there are any errors, update the information.
Select the check box to confirm that you've read and followed our guidelines, then click Confirm the import.
Add a single location
Click Add locations manually. If you’ve already set up a location before, this button is called Add one location.
On the Add one location page, fill in your location's information.
Click Add location.
Location naming guidelines
Location names are public, so keep them simple, clear, and descriptive. This will help you keep track of your locations and help reviewers find the right location to review. Here’s what we’ve found works best:
Each location name should be unique.
- Do: Use short, descriptive names like "Copenhagen", or "London, Baker Street Shop"
- Don't: Use vague names like “London1” or “London2”
Avoid using your company’s name in the location name. It’s already included in the URL and page headers.
- Do: Name a location "Amsterdam"
- Don't: Name a location "CompanyX – Amsterdam"
Avoid punctuation marks, non-letter characters, or marketing messages in the location name.
- Do: Name a location "Berlin"
- Don't: Name a location "street@berlin#buynowdiscount!1!"
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