Use Trustpilot for free

This feature is included in the Free plan

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Enjoy free access to Trustpilot and build trust in your brand. With Trustpilot's Free plan, you have access to a selection of our great features! Here is a closer look at what Trustpilot Free can offer you.

Collect reviews and strengthen your online reputation

Knowing your strong points and the areas you need to improve is essential to a growing business. Collecting reviews is the best way to get this valuable information from your customers. Trustpilot offers you 100 invitations per month to send to your customers. You will have access to our optimized invitation templates, and you can use our eCommerce apps, Automatic Feedback Service or manually create invitations to ask your customers to review you on Trustpilot.

Drive Traffic through Google

Trustpilot can help your business get noticed on Google. Your website can qualify for Google Seller Ratings, adding gold stars to your Google Ads campaigns. This can improve the number of clicks you will get on your ads.

Increase Conversions with the Micro Review Count TrustBox

TrustBoxes are widgets that you embed in your website. They show your most recent reviews, your TrustScore, and your star ratings. TrustBoxes help you display your reputation and boost on-site conversions.

With Trustpilot Free, you have access to two TrustBoxes:

  • Micro Review Count displays the number of reviews that you've received on Trustpilot.

  • Review Collector encourages customers to leave organic reviews on Trustpilot.   review_collector_trustbox.png

Trustpilot Business Service

With Trustpilot Free, you can personalize your company profile page in order to promote your customer service and your brand.

Your business portal is also where you can manage your customer reviews: you can respond publicly to your customer feedback and flag the reviews you believe violate Trustpilot’s guidelines. You also have the possibility to set up notifications so you are informed when a new review is written.

Self-Service Support

With our Free Plan, you have full access to our Self Service Support Center. We have many guides, videos and tutorials to walk you through our features and to help you find the answers to your questions.

To get started with Trustpilot, we suggest that you read our Getting Started Guide.

You can also visit our plans and pricing page for an overview of our feature list.

Up next: Free plan onboarding guide