Request a reference number from your reviewers

Businesses can request reference numbers from reviewers using Trustpilot's reference number function.

Sometimes, it's difficult to recognize a service experience from reading a review. You've got a username and a review, but more information would help you respond to a review. That's why you can ask reviewers to provide a reference number when they post a review.

Ask your reviewers for a reference number

To enable the reference number request function:

  1. Log in to your Business account. In the left-hand menu, click Settings. Under Public profile settings, click Set up a reference number.
  2. Select the Yes please, I'd like reviewers to provide a reference number radio button. Select a relevant reference term from the drop-down list (e.g. order number, invoice number, customer number, etc).
  3. Select the Save button.

Under Public profile settings, click Set up a reference number.

Now when your customers review your company, they'll be asked to provide a reference number. But please remember, this information is optional. A customer can still post a review without providing this information.

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Note: Trustpilot cannot validate reference numbers.