Request a reference number from a reviewer
Businesses can request reference numbers from reviewers using Trustpilot's reference number function.
Sometimes, it's difficult to recognize a service experience from reading a review. You've got a username and a review, but more information would help you respond to a reviewer. That's why you can ask reviewers to provide a reference number when they post a review.
Ask your reviewers for a reference number
To enable the reference number request function:
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In Trustpilot Business, go to Settings > Reference number.
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Select Yes please, I'd like reviewers to provide a reference number. Then select a relevant reference term from the drop-down menu.
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Click Save. A confirmation message will appear.
Now when your customers review your business, they'll be asked to provide a reference number. But please remember, this information is optional. A customer can still post a review without providing one.
Note: Trustpilot cannot validate reference numbers.
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