Customize your company profile

Use your public Trustpilot profile to complement your website and introduce your company. It’s a great way to promote your business.

Your public profile is the first thing customers see when they want to review your company on Trustpilot. You can customize your profile to make sure it's current and catchy.

Customize your public profile

In Trustpilot Business, go to Settings > Public profile setup. You'll see all the settings available to configure. 

Note: It can take up to 20 minutes for any changes you've made to appear on your profile.

Profile information

Introduce your business and give users your contact information and details. Search engines index this page, so be sure you maintain it on a regular basis.

  1. In Trustpilot Business, go to Settings > Public profile setup > Profile information.
  2. Fill out the relevant field groups to share information about your company. 
Field groups


About company Contains fields for your company's display name, website, and a description of your company. HTML is accepted in the Description field. You can also upload a picture of your company's logo or a screenshot of your homepage. Your image should be 120 px by 120 px.
Contact information Enter your company's email address, physical location, and more.
Your settings Select the country where your company is registered. This affects your business category ranking, as you're ranked with other businesses in the same market.
  1. Click Save changes.

Note: If you would like to change your company website, you will need to request a profile merge for company rebranding. Updating your website details directly within your Trustpilot Business account will change the URL link, but the text cannot be edited. 

The Promotion Box

You can add a Promotion Box to help build customer awareness about your business's brand and customer service.

  1. In Trustpilot Business, go to Settings > Public profile setup > Promotion box
  2. Choose a title and headline for your promotional message, and enter the message details. You can add multiple headlines and details.
  3. You can also add one promotion picture to the box, measuring 255 px by 190 px. You might need to upgrade your account to use this function.
  1. Click Save changes.

Note: The Title and Message fields do not accept HTML. 

The Guarantee Box

If you offer a guarantee to your customers (for example, a money back guarantee, shipping within 24 hours, or hassle-free return) mention it in the Guarantee Box.

  1. In Trustpilot Business, go to Settings > Public profile setup > Guarantee box
  2. Enter the relevant information in the Headline, Teaser, and Guarantee details fields.
  1. Select a picture measuring 255 px by 190 px. Then click Save and publish.
  2. To deactivate your Guarantee Box, click the Deactivate here link.

Note: The Guarantee details field accepts HTML, but the Headline and the Teaser fields do not. 

The Facebook Like Box

Help boost customer confidence with a Facebook Like Box on your profile page. 

  1. In Trustpilot Business, go to Settings > Public profile setup > Facebook Like box.
  2. Add the Facebook page URL or the business page ID in the address field.
  3. To review your Facebook Like Box, click Preview.
  4. If you're satisfied, click Publish

Problems integrating the Facebook Like Box?

The Facebook Like Box is not compatible with Facebook pages that have restrictions enabled for certain users, such as age or country restrictions.

To fix this:

  1. Log into Facebook as an administrator.
  2. Select Settings from the drop-down menu in the upper right-hand corner.
  3. Remove any restrictions. This gives everyone access to your page.
  4. Once you have removed the restrictions, the integration should work smoothly.